Do you not cross-sell because you are judged on billable time? We are constantly told about the importance of cross-selling within law firms, so why don’t we all do it.
This Business Development analogy for lawyers, comes from the film, ‘The Wolf of Wall Street.” Don’t ever lie to your clients, even if it’s for the greater good.
The art of persuasion and unlocking a client’s motivation. Business development for lawyers, with the BD Breakthrough Blueprint ©
In this video, I demystify business development for lawyers. I explain the difference between marketing and business development, take you through how to get started with cross-selling, and tell you why outbound selling should be a part of your overall strategy.
High Fidelity. Have you called your clients lately just to check in and see how they are doing? Business development for lawyers, with the BD Breakthrough Blueprint ©
Knives Out. Why listening is the key to unlocking the truth of what your clients really need from you. Business development for lawyers, with the BD Breakthrough Blueprint ©
Moneyball. Why you need to stop talking and start taking action to make real change. Business development for lawyers, with the BD Breakthrough Blueprint ©
What are the Good, The Bad and The Ugly of business development? Three ways of selling legal services and only one that works. Business development for lawyers, with the BD Breakthrough Blueprint ©
What’s the invisible man of business development? That’s mindset, the perception we have about our abilities and qualities, such as intelligence and creativity. Business development for lawyers, with the BD Breakthrough Blueprint ©
Why do lawyers have a reputation for being serious, technical and straight to the point? Business development for lawyers, with the BD Breakthrough Blueprint ©
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